MINNEAPOLIS, MN (August 11, 2020) – On the heels of the strongest quarter of consumer demand in its 66-year history, Polaris Off Road continues to demonstrate why it’s the world leader in powersports and off-road innovation with its 2021 model year lineup. Unveiled today, the latest lineup boasts best-in-class products that resonate across the spectrum of riders, from the novice to the expert and everyone in between, who are looking to do more in the outdoors.

With design philosophy that starts and ends with the rider, highlights from Polaris’ newest model year lineup include:

All-new Sportsman 450 H.O. and 570 models are redesigned to make the best-selling ATV lineup even better for riders of all experience and skill levels
Enhanced quality and improved rider-inspired features are on display throughout the 2021 lineup from RANGER taking strength, comfort and capability to the next level, to the latest RZR XP Turbo and Turbo S bringing more technology and style for an untouchable riding experience while enabling riders to stand out from the pack
Purpose-built models designed and tested to meet the needs of specific riders, including the new GENERAL XP 1000 Pursuit Edition for avid hunters and the first-ever RANGER XP 1000 Trail Boss for riders that work or play in demanding terrains, both offering new premium features and quality upgrades

“When it comes to driving product innovation, we are always listening to our riders and our dealers, and that has never been more evident than with this year’s lineup, featuring rider-inspired upgrades across all brands,” said Steven Menneto, President of Polaris Off Road. “We are relentlessly committed to elevating the off-road lifestyle for riders of all backgrounds and experience levels by delivering the best and most advanced off-road vehicles, whether for work, adventure or play.”

For decades, Polaris Off Road has defined – and redefined – the industry, refusing to settle for status quo. The 2021 lineup is packed with premium features, including enhanced audio and expanded RIDE COMMAND integration on more models than ever before. All four brands were evaluated from top to bottom with innovations made to increase durability and provide premium customization options with expanded accessory offerings.